If you are a social media marketer or a digital marketer, then you would have to choose the right social media platform for your brand for business. In today’s market, every brand or business has a robust online presence. While creating an online presence of your business, you have to choose a social media site to create a brand presence. A social media platform helps a brand to connect with its customers. If you search on any social media site for any popular brand, then you will find page and profile. Every popular brand has millions of followers and likes on social media.
Let’s check out the best social media sites for your brand or business.
It will never get old for building a powerful online presence. Facebook has over 2.38 billions of users worldwide. It is the most used social media platform in the whole world. You can create a robust online presence and brand reputation on Facebook. Even if you reach 1 % of its users, then you will be able to reach 23 millions of people. There are over 65 millions of business pages on Facebook, and over six millions of social media marketers are actively promoting their brand. It can help in achieving relevant leads and enhance your sales once you get enough followers.
YouTube is a platform where people can share their videos for free. You can create a channel for free and it can be monetized. Most of the productive brands are using it to promote their products and services. This is a great way to attract potential customers and increase your sales by providing the link in the description.
Instagram is being used by many brands and businesses to showcase their products and services. However, you can’t use it to get web traffic since it only allows us to share photos and videos. It doesn’t allow you to share a link with every post. But yeah you can leave a link to your website on your profile page. One billion users is still an opportunity to grab some of the followers. If you are a social influencer, then this is the best social media platform for you.
It is one of the best platforms to share the links of your products and services. It allows you to share your posts, which can contain links, photos, videos, audios, text, and other content. By providing valuable content with your audience you can create a brand reputation. Tumblr can also be used to send relevant traffic to your website, which will result in increased sales.
TikTok is popular for sharing memes and short length videos. Getting views and likes in TikTok is way easier as compared to other video sharing platforms. Just put trending hashtags in the title and description and see the magic. Brands are also creating their account to promote their products through short videos. Many others are using social influencers to promote their brand.
Paul Stamley is a self-professed security expert; he has been making the people aware of the security threats. His passion is to write about Cyber security, cryptography, malware, social engineering, internet and new media. He writes for Norton security products at norton.com/setup.